During our interviews, we asked people about the best and worst things about travelling between Stockholm Central and Karlberg, and their answers seemed like good things to use for pain points. We have related these to our personas and scenarios and how much Kicki and Nils care about each issue/opportunity.
We think this is a good method to get a compact view of the context we are working for.
Issues/Opportunities
|
Kicki (Primary)
|
Nils (Secondary)
|
Not getting info on alternative travel routes along with the primary route
|
1
|
3
|
Having to stand because the train is too crowded
|
3
|
1
|
Having to wait for the next train because the last one was full
|
3
|
1
|
Listening to street musicians on the train
|
3
|
3
|
Can’t hear the voice in the speaker
|
3
|
3
|
Having to interact with people
|
2
|
1
|
Freezing or sweating because the train does not have the right temperature
|
4
|
2
|
Not being able to reach a charging outlet
|
2
|
1
|
Looking at the view from the window of the train
|
1
|
5
|
Being able to listen to music
|
3
|
2
|
Bad reception
|
3
|
1
|
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